There It Is
James Brown
Polydor
5028
1972

“There It Is” by James Brown stands as one of the Godfather of Soul’s most electrifying recordings, capturing the raw power and precision that defined his early 1970s sound. Released in 1972, the track is built around a hypnotic groove driven by tight horn stabs, relentless rhythm guitar, and Brown’s unmistakable vocal fire. The song showcases his mastery of funk as both a musical style and an attitude—minimalist in its structure but explosive in its delivery. Every beat hits with purpose, pulling the listener into the pocket where James Brown and his band thrived.
Lyrically, “There It Is” blends social commentary with Brown’s signature streetwise swagger. He calls out dishonesty, hypocrisy, and the everyday games people play to get ahead, preaching truth while keeping the energy high enough to fill any dance floor. His vocal performance moves between gritty shouts, rhythmic chants, and spoken-word reflections, proving once again why he was one of the most influential voices in Black music. Even decades later, the track remains a powerful reminder of James Brown’s ability to turn life lessons into pure funk.
Beyond its message, “There It Is” is a testament to the precision of the J.B.’s, the iconic backing band whose tight interplay helped redefine modern rhythm. The song’s blend of drums, bass, and horns creates a groove so deep that it feels timeless, influencing generations of funk, hip-hop, and R&B artists. Whether heard on vinyl, sampled in later productions, or played through big speakers at a party, “There It Is” continues to spark movement and inspire musicians with its undeniable rhythm and truth.